Bow Valley College and Women In Need Society (WINS) have partnered to launch a new on-campus thrift store that combines affordability, sustainability, and hands-on learning. The initiative gives students access to low-cost essentials while creating real-world learning opportunities in social enterprise and community impact.
Click here to read more!
We define social entrepreneurship as using business models (selling a good or service) to enhance social impact. This reflects most Canadian definitions.
Many see the social and the entrepreneurial as being in opposition, like two sides of a scale that needs to be balanced. Instead, we see the social and the entrepreneurial as partners in progress.
We support a social entrepreneurship movement that dares to ask, “How far could we go in solving the world’s problems, and even fulfilling our potential as human beings, if we fully harnessed the power of business models to enhance social impact?”
As a new venture or an existing venture that is looking to reach new customers, the first step to getting your customer groupings into a manageable bite-size pieces is finding the subgroup within your potential customers that share the traits of your ‘early adopter’ customer.
As you continue to flesh out your venture, you will need to begin assigning values and costs to the resources you have identified. The goal here is to move from understanding the costs and revenue of each unit of sale and/ or impact to how these things will look on a yearly basis when your venture reaches its stable state (This may or may equal your ultimate goal. It’s the state where most assumptions have been resolved and progress starts being steady. If you have no idea when that would be, imagine five years from now).
At Trico Foundation we often talk to groups about their goals for their social enterprise and discuss what their venture will look like when it has reached its desired steady state (here we are talking about down the road when you have reached your financial and social impact goals—please note that we previously referred to this as your five-year goals/ fifth year of operating, however each venture and industry will have a different indicators for stability and it is important to work with the desired goals/ markers that you have set out to indicate that your venture has reached its steady state).
This blog is an opportunity for us to introduce a number of groups and types of stakeholders that you may come in contact with/ have to respond to as develop or grow your social enterprise.