Bow Valley College and Women In Need Society (WINS) have partnered to launch a new on-campus thrift store that combines affordability, sustainability, and hands-on learning. The initiative gives students access to low-cost essentials while creating real-world learning opportunities in social enterprise and community impact.
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We define social entrepreneurship as using business models (selling a good or service) to enhance social impact. This reflects most Canadian definitions.
Many see the social and the entrepreneurial as being in opposition, like two sides of a scale that needs to be balanced. Instead, we see the social and the entrepreneurial as partners in progress.
We support a social entrepreneurship movement that dares to ask, “How far could we go in solving the world’s problems, and even fulfilling our potential as human beings, if we fully harnessed the power of business models to enhance social impact?”
There are a growing number of events connected to social entrepreneurship. Many of them happen in our home city, demonstrating what an incredible hub of activity Calgary is. The Trico Foundation team is pleased to attend many of them and wish we could attend more.
No matter how strongly you believe them, many of your views and beliefs about your venture are best guesses. As you move forward it is important to: have an understanding of what you need to be true in order for your social enterprise to achieve the social and financial goals you have set and find out, in the cheapest, fastest, most effective way possible, whether they are true.
While blending a social mission with an entrepreneurial model can be powerful, it can be surprisingly tricky. However, by mapping how your social model impacts your market value and the degree to which your social model addresses your customer’s needs map (and how these two aspects interact) you have the opportunity to identify a number of possible pressure points to keep an eye on as you move forward with your social enterprise.
Effective learning is shrinking your feedback loops as much as possible: Everything you do that really matters should either confirm your thinking or teach you something new, and it should do so as cheaply, efficiently and quickly as possible. Effective learning is knowing what to test, how to test, and how to learn from the results of that test in a way that you use to improve your efforts and impact.